High ethical standards expected
The local practitioners in the broadcast industry in Dumaguete and the province were reminded once more by their more senior members and colleagues in the industry coming from bigger metro Cebu, stating that there is no substitute for high ethical standards and professionalism in the performance of the broacasters’ profession.
Relating the Cebu experience of growing to broadcast-maturity in handling news and commentaries, the former Cebu KBP chairmanLeo Lastimosa ,manager of ABS-CBN’s DYAB Cebu said that Cebu media had also their share of growing pains in the past.
There are triple the number of broadcast and TV stations in Cebu and triple the number of newspapers. The role of the standards authority officer is very crucial, Lastimosa said, because the SA is the one who reminds erring broadcasters to toe the line.
He admitted that comparing Dumaguete media with that of Cebu,” wala ra kono sa kamayingking ang Dumaguete” in terms of how critical, brutal, and unethical are some Cebu broadcasters.
He complimented that unlike in Cebu, the Dumaguete Press-Radio Club has its own press club building where lectures on professionalism in the industry are being conducted.